How Bajaj Increased Conversions Using Measurement Search
Bajaj Mall, a next-gen online electronics store by Bajaj Finserv, offers hassle-free EMI-based shopping. Boasting over 35k merchants and 100,000+ SKUs, customers enjoy No Cost EMI options. To enhance user experience, Bajaj Mall partnered with Netcore Unbxd for search optimization and product discovery, including advanced "measurement search" capabilities. This adoption has led to increased customer satisfaction and on-site conversions.
“Unbxd has created a world-class product that has tremendously improved our search capability. The Unbxd console is a very powerful product that allows us to customize the ordering, promote products or redirect customers to customized PLPs or CLPs based on business requirements. Whenever we have faced issues, the Unbxd team has been very prompt in resolving them.”Saurabh Sahu, Manager – Platform Management & DeliveryDiscover Bajaj Mall’s Transformation with Netcore Unbxd
- Find out how this partnership resulted in higher conversions and per-search revenue for segmented queries containing measurement attributes
- Learn how Measurement Search filled the gap for Bajaj Mall by recognizing attributes such as currency, size, weight, pressure, and storage in alphanumeric queries
- See how Netcore Unbxd's platform increased revenue and improved customer experience using user behavior and intuitive search functionality data
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