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Analytics Machine Learning Merchandising Personalization Product Discovery Site Search Technology 

5 Keys to Unlock the Best Site Search Experience for B2B Buyers

“They’re [B2B buyers] often the people given lists from other departments and employees about what they need, and it’s their job to place the order,” – Harley Thomas, senior director of corporate and digital marketing at ibSupply. B2B ecommerce is rapidly moving towards “consumerization.” B2B buyers are increasingly using Amazon and Google in their personal capacity, and this heavily influences their expectations when they visit B2B sites for official procurement. B2B ecommerce retailers must adapt their user experience to meet these changing buyer expectations. To achieve this, B2B e-tailers could…

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Analytics Industry News Machine Learning Personalization Product Discovery Site Search Technology 

Is your search autocorrect costing you $3M in lost revenue? (Part 1)

According to a 2016 WebLinc report, over 30% of online shoppers use the search feature on e-commerce sites. The report also suggests that shoppers who used the site search showed a 216% increase in conversion rate and a 21% increase in average order value. But often, businesses are not able to convert these shoppers with high intent to purchase, owing to lack of a good site search solution that allows for human errors such as spelling mistakes. A site search solution that doesn’t take user errors into account will return…

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Analytics Technology 

Not just a “Dashboard” anymore!

That’s right, the good ol’ “dashboard” won’t be called the same anymore, at least not with all the new features version 2 comes with. With beta version rolling out, the new intuitive interface offers advanced controls over the former “dashboard”, giving you full-control of the service. See the full list of features here. A formidable amount of expertise on various e-commerce verticals and thorough research on visitor shopping patterns helped us encapsulate some really useful features into a single controller that merchandisers, analysts, and even developers can use. Getting Right…

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Analytics Events Industry News 

Throwback Thursday: When Unbxd Went to IRCE 2015, The World’s Largest eCommerce Conference

It’s that time of the year again! If you’re a part of the online retailing community, you’re probably aware that IRCE is one of the biggest events in the industry on the planet! IRCE is special event for Unbxd, because it not only provides us with the opportunity to network with some of the retail industry stalwarts from across the globe, but also gives us a chance make a valuable contribution to their companies’ revenue through technology and industry best practices. Unbxd at IRCE 2015: Same time, last year The…

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Analytics Product Discovery Shopper Behaviour Insights Site Search 

Who Are Your Most Valuable Ecommerce Customers?

Ecommerce retailers would often notice that not all their customers are created equal; some provide more revenue as compared to others. Identifying these customers is critical for any business, in order to optimize customer acquisition costs & maximize profits. At Unbxd, we’ve recently come across a startling site search trend – that nearly 50% of the 20 million daily search queries we serve come from repeat visitors. Not only are these ‘qualified leads’ for ecommerce sites but might actually convert with little or zero acquisition costs. Basically, these users are…

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Analytics Industry News Personalization Product Discovery Site Search 

[Ebook] 5 Must-Have Site Search Enhancements for Fashion Ecommerce

A decade ago, retailers believed that people wouldn’t buy fashion products online as they want to experience the touch and feel of products before making a purchase. But ecommerce has changed the way people shop and more and more people are getting comfortable with shopping for fashion online. According to an Emarketer report, online sales of clothing and accessories will continue to grow year over year at a rate faster than even the electronics and books segment, with sales reaching $73 billion by 2016. This opened up a whole new…

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Analytics Industry News 

Black Friday & Cyber Monday 2014: Emerging Ecommerce Trends

Black Friday & Cyber Monday are the two biggest shopping days in the United States. With the manic shopping days just behind us, it’s now time to see how the industry grew over the course of a year and look at some of the emerging trends. As we’re now coming to see, online sales this time around have surpassed all previous records to make Cyber Monday the biggest online spending day in the US history. According to a comScore press release, “Cyber Monday Exceeded $2 Billion in Desktop Sales for…

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Analytics Personalization Product Discovery Product Recommendations Site Search 

Ebook : The Ultimate Guide to Ecommerce Conversion Optimization

The biggest reason website visitors leave without completing a purchase isn’t because they weren’t interested in buying, it’s because they got distracted or frustrated at some point in the process. By simplifying the purchase process, you can take away those barriers that keep visitors from converting. Getting a double-digit revenue lift from your conversion optimization efforts requires a thorough understanding of dynamics behind a successful shopping experience and your conversion funnel. It is imperative to optimize the entire shopping experience for your visitors, right from the time they land on…

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Analytics Product Recommendations Site Search 

6 Must-Haves to Stop Losing Your Customers’ Attention

The following is a guest post by Melissa Tsang from ReferralCandy. A successful and enjoyable shopping experience doesn’t just come at the point of sale. Shopping strategy can be different for different customers. Some people hunt for bargains or the perfect shoe, others want latest items. Knowing how to engage customers, with all their varied tastes and preferences, is the challenge that all business face. The longer you can keep your potential customers on your site, the likelier they are to buy. These graphs and numbers from SumAll illustrate this well. Customers…

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